In the fast-paced digital landscape where innovation drives success, the journey of brothers Hiren and Ashish stands out as a beacon of entrepreneurial brilliance. Their path from founding Vertoz to establishing it as a trailblazer in the industry is a testament to their vision, determination, and relentless pursuit of excellence.
The Dot-Com journey began with a vision. In 1998, they launched IndiaFreeMail.com, a pioneering service offering free electronic-to-postal mail an advertising-based revenue venture. With their dot-com learning, they launched QualiSpace – Domain and Web Hosting Services Company in 2000. Taking a step towards the advertising vision, in 2012, they founded Vertoz, marking a new era focusing on leveraging advanced advertising technology and data-driven strategies to empower digital marketers & publishers and enhance overall user experiences.
By 2016, Vertoz had undergone a significant transformation. They launched IngeniousPlex, its programmatic platform, and expanded operations globally, further globalizing its reach. An office in New York solidified its presence in the heart of the advertising industry. In 2017, Vertoz made history by becoming the first Indian publicly listed AdTech company on the NSE Emerge (SME Platform). They continued to innovate, launching IncrementX(f.k.a. PubNX), Adzurite, and AdMozart, expanding their suite of services. Vertoz was awarded the “Emerging Brand of the Year” Digital Marketing Award, reflecting its growth and influence in the industry.
By 2020, Vertoz had migrated from NSE Emerge to the NSE Main Board, signifying sustained growth and stability. In 2023, Vertoz embraced the latest digital trends by introducing programmatic digital-out-of-home (pDOOH) offerings and announced a merger with key platforms namely ConnectReseller and Vokut. This amalgamation added a plethora of CloudTech (Digital Identity and Cloud services) to Vertoz’s portfolio.
The path to success was not without its challenges. Vertoz faced initial hurdles such as market competition. However, Hiren and Ashish’s unwavering resolve and strategic understanding enabled them to navigate these challenges and emerge stronger, laying the foundation for Vertoz’s future growth and success.
At the heart of Vertoz’s success lies a culture of innovation & globalization. Hiren and Ashish championed the development of cutting-edge AI-powered MadTech and CloudTech solutions, setting Vertoz apart as an industry leader. This relentless pursuit of innovation not only drove Vertoz’s growth but also positioned it as a preferred partner for businesses seeking advanced digital solutions.
As Vertoz continues to innovate and expand its offerings, Hiren and Ashish remain steadfast in their commitment to driving growth and delivering value to clients. With a talented team and a culture of continuous learning, Vertoz is poised for even greater success in the ever-evolving digital landscape. Their journey from humble beginnings to industry leadership is a testament to their vision, resilience, and unwavering dedication.
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