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Politicians Are Using The Power Of Programmatic For Elections 2017

NewsroomFebruary 20, 2017800Views 0Likes 0Comments

Today, even local political campaigns are finding that an online presence is vital to election success. Candidates can be easily outshined by opponents who simply run a better online campaign. Knowing the opportunities and taking advantage of them will improve their chance of success. Programmatic is helping all these political parties in delivering their agendas, helping…

Budget 2017: This Is What India Inc Expects From The Finance Minister

NewsroomJanuary 31, 2017809Views 0Likes 0Comments

In this interview, Ashish Shah, CEO and Founder, Vertoz Media disused about that there is an anticipation that there will be some encouraging announcements to further popularize the digital initiatives of the government. Being an AdTech firm Vertoz is very optimistic on the government’s vision towards Digital India initiative. Already there is a popular flagship…

Indian Marketers Not Investing Enough to Make Programmatic Work

NewsroomJanuary 30, 2017856Views 0Likes 0Comments

Advertisers in India are unwilling to try new tools and set aside sufficient budget in programmatic, which may prevent them from getting the results the ad platform can provide. Vertoz’s founder and CEO Ashish Shah says, all the marketers are need to realize that programmatic is more than a trading platform. Programmatic in India is…

Ashish Shah exclusively speaks with Vikram Oza from Bloomberg Tv

NewsroomJanuary 6, 20171KViews 0Likes 0Comments

During Bloomberg's Rising Stars interaction, Vertoz CEO, Ashish Shah shared thoughts on how it all started from a small initiative to the birth of a successful online advertising business – Vertoz. Vertoz is a programmatic platform where it works with the pool of advertisers and publishers, all under one roof. Vertoz creates a nexus and…

Trending now in programmatic advertising – Ashish Shah

NewsroomDecember 8, 2016939Views 0Likes 0Comments

The programmatic world is evolving every day. Programmatic buying has been gaining motion in India as an efficient way to buy advertising inventory. Header bidding is currently trending in the programmatic advertising industry. Ashish Shah, Founder & CEO, Vertoz, talks about the new trends as well as the various positives of programmatic advertising for different…

Ashish Shah speaks about his startup journey at Loksatta’s event

NewsroomDecember 3, 2016873Views 0Likes 0Comments

During Loksatta’s panel interaction, Vertoz CEO, Ashish Shah shared thoughts on how it all started from a small initiative to the birth of a successful online advertising business – Vertoz. Ashish has come a long way; since his childhood he had always dreamed of being a successful entrepreneur. At a very young age, he and…

Vertoz Appoints Sanjay Dubey As Senior Sales Director

NewsroomOctober 20, 2016897Views 0Likes 0Comments

Vertoz is thrilled to announce the appointment of Sanjay Dubey as its Senior Sales Director - India Vertoz. Vertoz has global presence and clients spread across the world, believes Mr. Dubey's over 20 years of rich and detailed experience in multi-platform brand marketing and business development would further accelerate the growth and momentum of the…

Programmatic Advertising Strategies

NewsroomOctober 19, 2016821Views 0Likes 0Comments

In this interview, Ashish Shah talks about the company’s strategic vision and growth in providing state-of-the-art services. He speaks about how he is working to keeping the company stable and setting it on the path to profitability and success. For him, the utmost reward is the daily thrill of working with a team that shares the…

How It All Started – Vertoz

NewsroomOctober 15, 20161KViews 0Likes 0Comments

During this interaction with a leading daily of India, Loksatta, our CEO, Ashish Shah shared thoughts on how it all started for Trunkoz Group and also the birth of it's online advertising business - Vertoz. In this interview he gives advice to upcoming entrepreneurs - Give some new product or a new service to customers. If…

Programmatic Advertising: An unmissable opportunity

NewsroomOctober 13, 2016780Views 0Likes 0Comments

The ad buying system has become more competent and cost effective ever since programmatic advertising took over the digital market. In this article, our CEO, Ashish Shah explains, how programmatic advertising is helping to resolve a lot of hitches for advertisers who want to endorse their business and have a superior influence. Programmatic advertising introduced…

Programmatic Ad Buying Optimizes Media Spend

NewsroomOctober 12, 2016804Views 0Likes 0Comments

Programmatic advertising is all about audience discovery and accurate targeting. All the brands now want to do very specific and apt targeting. They want to select publishing platforms that can fetch in the targeted audiences they seek. In this article Ashish Shah, Founder & CEO, Vertoz says that the productivity that we get from technology…

Programmatic Advertising Replaces Traditional Media Buying and Selling

NewsroomSeptember 28, 2016850Views 0Likes 0Comments

During this interaction our CEO, Ashish Shah gave insights about his brainchild and also explained why Vertoz should be on the priority list of publishers and advertisers. What is so special about our offering? We offer programmatic advertising solutions which substitute the traditional methods of media buying and selling. All our advertisers can run campaigns on…