advertising Archives

Native Advertising: The Panacea for Your Advertising Woes

NewsroomJuly 23, 2018378Views 0Likes 0Comments

The digital transformation has changed the way we live in this digital age. The way we watch TV, the way we play games, the way we order food. Businesses are no bar to this. The offerings, the strategies, the marketing campaigns, the way advertising is done - everything is undergoing a reform. This has effected…

How New Age Technologies Are Changing the Ad-Tech Industry

NewsroomMay 2, 2018374Views 0Likes 0Comments

We have been blessed with the new age technologies like Cloud computing, Programmatic Advertising, Big data, Artificial Intelligence (AI) & machine learning, etc. These technologies have changed the way businesses reach out to their consumers. Post the invention of these technologies, advertising has taken a new form, providing cutting-edge ad solutions. Ashish Shah (Founder &…

Uncharted markets drive growth for digital advertising in India

BlogMarch 20, 2018281Views 0Likes 0Comments

Google India and the Boston Consulting Group (BCG) recently released a new forecast that India’s current $40bn digital consumer spending will become more than double, to reach $100bn by 2020. This is because, out of the present 430m Indian internet users, only 20% shop online, leaving a huge chunk of 80% users, who do not.…

mobile-marketing-already-reaping-positive-outcomes

Mobile Marketing is Already Reaping a Positive Outcome

BlogFebruary 17, 2017377Views 0Likes 0Comments

Over the past couple of years, mobile marketing has appeared as the game-changer for businesses and customers around the world. Mobile marketing is emerging and it will evolve as the dominant form of marketing in the very near future. In fact, e-Marketer expects mobile advertising spend to overtake total television ad spend as soon as…

Thank you for visiting us at Adtech New Delhi 2016!

BlogMarch 10, 2016337Views 0Likes 0Comments

With some great conversations and interesting rounds of the exhibition, we truly had an awesome ad:tech New Delhi 2016, held at Leela Ambience Hotel & Residences, Gurgaon on 3rd & 4th March. We would like to thank all who visited us at our booth last week at the event. It was a great pleasure to…

Unveiling the new us! Vertoz at Adtech New Delhi 2016

BlogJanuary 21, 2016347Views 0Likes 0Comments

This March, Vertoz- IngeniousPlex is excited to announce its participation at ad: tech New Delhi 2016! The reason behind Vertoz exhibiting at ad:tech is because the event is considered as an epitome of Digital Marketing and Advertising! This March 2016, ad:tech stops in New Delhi and we will be exhibiting at booth number 6 and…

Something new is always nice: A new look and new Vertoz!

BlogJanuary 19, 2016428Views 0Likes 0Comments

The word ‘change’ is a universal truth and you cannot deny it! A good change is always perfect! The perception regarding ‘rebranding’ by itself is transformative. So by adopting this evolutionary concept of rebranding, we as a team are proud to announce our brand new tagline, Vertoz- Ingenious Plex! “The update to our tagline reflects the…

Click fraud: The digital ghost maybe behind you!

BlogOctober 15, 2015379Views 0Likes 0Comments

Have you ever come across such messages like ‘an email from your CEO with instructions for an urgent wire transaction from your company’s account?’ Or some jackpot messages? What will be your next step? In today’s generation, a particular customer fears credit or debit card data theft or identity theft more than terrorism. While writing…

Tag: advertising

Native Advertising: The Panacea for Your Advertising Woes

Uncharted markets drive growth for digital advertising in India

Mobile Marketing is Already Reaping a Positive Outcome

Thank you for visiting us at Adtech New Delhi 2016!

Unveiling the new us! Vertoz at Adtech New Delhi 2016

Something new is always nice: A new look and new Vertoz!

Click fraud: The digital ghost maybe behind you!

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