A new impending hitch in the world of programmatic advertising: traffic duplication. The practice of traffic duplication is neither prohibited nor banned! For advertisers to feel relaxed along with a…
This March, Vertoz- IngeniousPlex is excited to announce its participation at ad: tech New Delhi 2016! The reason behind Vertoz exhibiting at ad:tech is because the event is considered as…
The word ‘change’ is a universal truth and you cannot deny it! A good change is always perfect! The perception regarding ‘rebranding’ by itself is transformative. So by adopting this…
If you picture out or imagine a computer programmer as a young man, there is a strong reason behind it, i.e. it is true. Lately, many tech tycoons publicized about…
The capability to reach the right kind of audience with the best communication possible at the right time may sound impossible, but it epitomizes the true potential of programmatic. Contrasting…
The programmatic buying and selling of advertising, automation, real-time bidding and the digital media are moving rapidly. More than 20% of all digital advertising is sold by one machine talking…
The mobile media advertising is an unobtrusive two-way communication which got a viral response from the media industry, cellphone makers, advertisers, and operators. Ultimately, mobile media advertising became a new…
Digital advertising and marketing evolves at a higher rate compared to any other industry. Over the past few years, we have seen radical changes in everything from website design to…
The new dawn of digital marketing and the rise of social media use have changed the landscape of the ad network industry. Unforgettable and consistent branding, creative content creation and…
It’s time to reconsider how the events are explained, understood and approached in conversation. The glamorizing of the event planner, an importance of the strategic thinking and event professionals are…
In this era of advanced digital marketing making money out of your website is not a myth anymore. In most of the cases, creating a website is not just a…
There is continuous innovation in advertising technology so traditional strategies like direct response marketing are becoming outdated. The online advertising world is an ever-changing industry and hence, it is a…